Why you should upgrade your free legacy Google Apps accounts to Google Workspace Business Licenses ?

If you own a business and you have been in the Google world for a long time, and you have been talking for over five years, you may have access to a Google free account.

Now, what this means is a business account, now called Google Workspace, but you are not paying for it. Now, these are very old accounts. 

 

They were called Google for Enterprise, Google for your domain, Google for Business, Google Apps for Work, and then it eventually became Google Workspace.

 

But if you are on a very old account, you can be given five users for free, or maybe 50 users on super old accounts for free.

 

And these can look like free rides. For those business owners who have access to these, but there are also some very real threats with operating on one of these accounts. Now,  for me personally, I had a few of these accounts, and I chose to upgrade these paid commercial accounts for a very obvious reason.

 

Reason number one is that getting access to support just doesn't exist on a free account. If right now, you have a free account with Google, you do not get access to their support, and you can't go through a reseller to get access to the support either, because we have no way of having a billing relationship with your Google account. 

And the risk of that is, if something goes wrong inside your google account, well, you might not be able to get access to whatever's gone wrong.

 

You might not be able to get support for that. And so, the kind of things that can go wrong in a Google account are: a Google file getting corrupted, maybe something that's sitting in your Google Drive disappearing, or emails disappearing from your Gmail, that happens as well.

 

Now you might be thinking that's never happened to me." And I've had many customers say to me, it's Google, don't worry about it, "it's going to be fine, it's been fine for the last 10 years. "Just don't worry about it, it's not an issue at all." But I can comfortably tell you that in 10 years of doing business with literally thousands of businesses and tens of thousands of employees across those businesses. I have seen everything in the Google world.

 

I've seen emails disappear from Gmail, I've seen Google files become corrupted, and I even had that happen to myself as well, where Google was notable to retrieve the file because it was stored in a free account. And thirdly, do you really want to effectively drive down the freeway without a seatbelt on just because you haven't had an accident in the last five years? I implore you, if you're on a free account right now, consider the upgrade to a paid account. And if you're considering the different plans, Basic, versus Business, versus Enterprise.

 

Now, the risk of staying on a Google account is, if you're on a free account right now and you don't have access to that support, if something goes wrong, you can't just upgrade to a paid account and then hey, suraj, give me support. It doesn't work like that. Once you have an issue with your account, if you convert to a paid account, some of those are actually on different infrastructure to the old Google accounts inside Google's data centers.

 

And so, sometimes upgrading an account still won't allow support to fix the problem if you've got something that's gone wrong with a free account. So, bottom line is, if you're on a free account, that's awesome, good for you, you've got a free ride. But I absolutely cannot recommend that you stick around on that free account. And if you are relying on this Google account for your business data, then you are absolutely crazy to think that it is safe if you do not have a backup plan to support.

 

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